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  • Foto van schrijverTom Verhoeven

Look what popped-up

Volvo does things a bit differently that other car companies. During the already very busy Brussels Trade Fair period Volvo opens two premium Volvo pop-up showrooms.

The two pop-ups are located on very dense traffic locations with the Meir in Antwerp and the rue de l'Ange in Namur. The stores showcase two Volvo cars and allow for a resting point amidst the crazy fashion outlets.

Visitors can get information about the cars, configure their favorite Volvo or visit the stand on the Brussels Motor Show through a VR 360 animation.

Click the image below to see the 360 animation


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