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  • Foto van schrijverTom Verhoeven

The GPS Experiment

In 2012 we challenged 10 participants of the online GPS Experiment to a real life experiment. They had to find their way from Bazel (East-Flanders) to the BMW Belux HQ in Bornem without the use of a map, mobile phone or other aids.

We recruited participants via online media and radio. The winner got to spend a luxurious weekend in a BMW convertible. With GPS.


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